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4 Black-Owned Wellness Brands to Support Juneteenth and Beyond

By Aisha Beau Johnson

Every year, on June 19th, Black Americans celebrate their true Independence Day, Juneteenth—in which the emancipation proclamation formally went into effect. Although it isn’t an official holiday (yet!) the day still calls for commemorating our liberation and progression over the years. 

In honor of Juneteenth, we’ve rounded up a selection of Black-owned wellness brands to support—today and beyond, that uplift their community.


Kinapure founder Mildred Mawusi Agbana partnered with the women of Daboya in Northern Ghana to buy raw shea butter and make shea butter skincare products for the socially conscious consumer. “Kinapure’s vision is to enhance the global legacy of Ghanaian women through ethical and sustainable shea butter and other indigenous raw ingredients,” says Agbana. Kinapure offers a selection of shea butter moisturizers in a variety of fragrances, as well as raw shea butter and African Black soap. Along with collaborating with other indie beauty brands to provide them with ethical shea butter, Kinapure is currently building a shea processing center in Ghana  

Brown Girl Jane 

CBD brand Brown Girl Jane is on a mission to design plant-based products to bring balance and healing to the mind and body. It’s no secret that mental wellbeing is the foundation to healthy living and their products support this. Their selection of fast-acting tinctures are premium grade and aid in easing stress, promoting better sleep, and intimacy. They also have a new GLOW Luminous Facial Serum. Brown Girl Jane donates a portion of their sales to non-profits that better the lives and wellness of women of color—currently, they’re doing so with the Black Women’s Health Imperative. 

The Honey Pot

Feminine care is a tremendous part of self-care and one’s sense of self-esteem. The Honey Pot was birthed from Founder Bea Dixon’s need for an all-natural solution to her lingering issues with Bacterial Vaginosis (BV). A vaginal inflammation that upsets its natural balance. BV disproportionately affects Black women, and Dixon’s creation of The Honey Pot has been a game changer in the feminine care industry. It offers products that help with cleansing, that can be used during the menstrual cycle, or while pregnant, to help refresh and soothe your vagina. Honey Pot has partnered with Happy Period an organization that provides menstrual hygiene kits to those who are homeless, low income, or living in poverty.


If you’re looking for a one-stop-shop of Black artisans, BLK + GRN has you covered. This marketplace connects Black people who live a natural lifestyle to high-quality, non-toxic products with a mission of health, wellness, and community cultivation. They offer products in a range of categories such as bath and body, skincare, grocery, hair, home, and more. BLK + GRN has formulated their own “Toxic Twenty” list of ingredients that they will never include in their offering that often effect Black communities. 


Aisha Beau Johnson is a digital content creator, speaker, and founder of AishaBeau.com, a digital destination highlighting all things self-care for women of color. She specializes in writing about beauty, lifestyle, and wellness topics, highlighting the importance of internal and external well-being. Her podcast Re-Written is all about self-love.

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